yes. I’ve been there.

Over the past decade I witnessed the growth and development of user focused interface from within, not by following and imitating but through creativity, innovation, building and understanding of the evolving needs of both users and technology. I successfully translated these usability needs into an interface and user driven experience. I have a unique insight and experience that translate and transform into understanding, designing and planning.

I specialize in UX, coining the term UX Intelligence, in essence, bridging the gap between the technology and a diversity of user capability: from the average user to the less knowledgeable, less experienced user. This means connecting your needs and the needs of your user and translating ‘technology’ and ‘interface’ into an experience that will entice your user to come back time and again.

[Testimonials]